
Perform quick analysis at scale
When hundreds of products, thousands of pages, and multiple locations are in play, segmentation is essential for extracting the precision insights hiding in all the noise. Organize your keywords into smart segments for dashboards that give at-a-glance answers.

Align segments with strategies
Set up segments to monitor all your SEO efforts. Assess the search visibility of product categories, monitor the success of site migrations, catch cannibalization issues across landing pages, understand the nuances in your various locations, and more, for better reporting.

Create flexible, multifaceted filters
Group keywords with set characteristics (like term, location, and device) or shifting metrics (like rank, SERP features, and search volume) — or mix ‘n’ match and layer in any criteria you need thanks to simple, RegEx-lite filtering functionality.

Surface and compare segments, lickety-split
With all the crucial information about your segments in a dedicated dashboard, you'll know where to start your day. See which keywords are making the biggest splash — good or bad — and need your attention right away, or group specific segments to see how they stack up against each other.